Demistifikovanje odnosa između novog javnog menadžmenta i socijalnog preduzetništva – konceptualni okvir
Demystifying the Relationship between New Public Management and Social Entrepreneurship– A Conceptual Framework

Summary/Abstract: The deficiency of new public management (NPM) has becomeevident by the end of the 20th century. At the same time, society is turning to newinitiatives that seek to address social and environmental problems. One of thoseinitiatives is a social entrepreneurship that uses market forces to create social value.The paper presents the conceptual framework that answers the questions “Dosocial enterprises exist because of the NPM flaws?”. The comparison between thetwo phenomena has been made by following Drechsler’s analysis of NPM flaws.The results show a connection between virtues nurtured by social enterprises andshortcomings that diminished NPM.

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