Знанията по маркетинг и икономическа информатика, представени чрез възможностите на бинарния урок
Knowledge of Marketing and Economic Informatics Presented through the Capabilities of the Binary Lesson

Summary/Abstract: The article focuses on the desire of today's students to receive knowledge and information in a dynamic, intriguing, interesting way. In order to adequately meet their expectations, teachers are applying the benefits of ICT in the context of a new and more modern school environment. One example is the binary lesson - creativity of two teachers, which grows into a creative process for students. The activities in the described binary lesson are highly motivating for students because the boundary between marketing and economic informatics is very small. The teacher succeeds in engaging students, provoking creative pursuit and cognitive activity.

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