Diagnosis of the Internal Strategic Context of the Company Strategic Analysis
Diagnosis of the Internal Strategic Context of the Company Strategic Analysis
Author(s): Vasile Deac, Florin Alexandru DunaSubject(s): Economy, Business Economy / Management, Micro-Economics
Published by: Facultatea de Management, Academia de Studii Economice din Bucuresti
Keywords: Strategic diagnostic; Strenghts; Weaknesses; Key success factors; Fundamental competences;
Summary/Abstract: The conclusion of the internal strategic diagnostic should not be "we know how to do this" but "how we do it in relation to main competitors, based on the requirements imposed by the environment “, the objective of this diagnosis being determination of the strengths, weaknesses of the company and its distinctive competencies. Identifying of the strengths, weaknesses and of the key success factors will allow the company, on the one hand, to bring remedies to the likely aspects that may compromise its future development, and on the other hand, to build the strategy based on its distinctive competence.
Journal: Business Excellence and Management
- Issue Year: 2/2012
- Issue No: 2
- Page Range: 25-34
- Page Count: 10
- Language: English