Выбор канала распределения продукции предприятия на внешнем рынке
Selecting a distribution channel for the products on the external market
Author(s): Olga PugachevaSubject(s): Economy, Supranational / Global Economy, Financial Markets
Published by: Universitatea Liberă Internațională din Moldova
Keywords: commodity distribution network; commodity circulation system; distribution channel; trading house; dealer; distributor;
Summary/Abstract: The paper considers the approaches to selecting the subjects of the distributionnetwork: a trading house, a dealer or a distributor, based on the comparison of costs acrossdifferent distribution channels, the calculation of losses from working with uneconomic distributionchannels and the choice of such intermediary for whom the costs of supporting its operation are thesmallest for the enterprise
Journal: EcoSoEn
- Issue Year: 1/2018
- Issue No: 3
- Page Range: 112-122
- Page Count: 11
- Language: Russian