The Outward Expansion of the Largest Baltic Corporations - Survey Results Cover Image

The Outward Expansion of the Largest Baltic Corporations - Survey Results
The Outward Expansion of the Largest Baltic Corporations - Survey Results

Author(s): Jari Jumpponen, Kari Liuhto
Subject(s): Economy
Published by: BICEPS/SSE Riga
Keywords: Baltic States; international business; internationalization; Estonia; Latvia; Lithuania

Summary/Abstract: A relatively high percentage of Baltic corporations have already started their operations abroad, over 0% of the companies studied. It is surprising that the approaching EU membership does not seem to e he driving force of the Baltic corporations’ internationalization, though the EU is clearly the major xport destination. The empirical evidence shows that the operations of the Baltic companies in foreign arkets, have concentrated on the ex-CMEA countries, especially on the former USSR. The empirical ata indicates that most of the operations abroad are related to marketing, such as the foundation of heir own representative office or their own sales unit in a foreign market.

  • Issue Year: 2/2002
  • Issue No: 1+2
  • Page Range: 50-75
  • Page Count: 26
  • Language: English