On some ethotic aspects of argumentum ad crumenam Cover Image

O niektórych aspektach związanych z etosem w argumentum ad crumenam
On some ethotic aspects of argumentum ad crumenam

Author(s): Ewa Rosiak-Zięba
Subject(s): Communication studies, Pragmatics
Published by: Polskie Towarzystwo Retoryczne
Keywords: argumentum ad crumenam;ethos;status;credibility;speech act theory;conversational implicature;

Summary/Abstract: In this paper I present the study on ethotic components of ad crumenam argument, considered as a complex rhetorical technique. In terms of this framework two pragmatic approaches are applied: speech act theory and Gricean conversational implicature theory. The study shows the diversified features of agents’ credibility employed in different versions of this argument

  • Issue Year: 6/2019
  • Issue No: 3
  • Page Range: 53-67
  • Page Count: 15
  • Language: Polish