MOTIVATION FOR HELPING BEHAVIOR AFTER THE FLOODS IN 2014: THE ROLE OF PERSONALITY AND NATIONAL IDENTITY Cover Image

МОТИВАЦИЈА ЗА ПРУЖАЊЕ ПОМОЋИ НАКОН ПОПЛАВА 2014: УЛОГА ЛИЧНОСТИ И НАЦИОНАЛНОГ ИДЕНТИТЕТА
MOTIVATION FOR HELPING BEHAVIOR AFTER THE FLOODS IN 2014: THE ROLE OF PERSONALITY AND NATIONAL IDENTITY

Author(s): Dušanka Mitrović, Jovana Trbojević, Biljana Otašević
Subject(s): Behaviorism, Evaluation research, Environmental interactions, Politics and Identity
Published by: Српско социолошко друштво
Keywords: helping behavior; volunteer functions; national identity; Big Five;

Summary/Abstract: The severe floods, which struck Serbia in May 2014, inflicted enormous material damage and forced tens of thousands of people to leave their homes. The goal of this research was to investigate the motivation of citizens who helped, i.e. to establish the predictors of the motivation for helping behavior as well as its effects on different ways of providing help. Volunteer Functions Inventory, National Identity Scale, Big Five Inventory, and Helping Behavior Questionnaire were applied to the sample of 183 people who provided the flood victims with help. Multivariate analysis of covariance, where the predictors were gender, the prior acquaintance with the victims, six volunteer functions (Social, Understanding, Protective, Enhancement, Values, Career), age, education and financial status, while the criteria were dimensions of helping behavior, shows that the model provides statistically significant explanation of all dimensions of helping behavior, where the Social Motives and Understanding have significant multivariate effects. MANCOVA was used for establishing the predictors of helping motivation.

  • Issue Year: 48/2014
  • Issue No: 4
  • Page Range: 485-505
  • Page Count: 21
  • Language: Serbian