ПОВИШАВАНЕ НА КОНКУРЕНТОСПОСОБНОСТТА НА ПРЕДПРИЯТИЯТА ЧРЕЗ ИНОВАЦИИТЕ
ENHANCING THE COMPETITIVENESS OF ENTERPRISES THROUGH INNOVATION
Author(s): Zornica KrumovaSubject(s): Economy, Business Economy / Management
Published by: Стопанска академия »Д. А. Ценов«
Keywords: competitiveness; inovation; inovation process; competitive advantage
Summary/Abstract: This paper presents a literature review of the concepts of competitiveness and innovation. The different innovation strategies are presented and a method of calculating competitiveness is given. Consideration is given to the key role of control and its importance in addressing staffing problems resulting from innovation change.
Journal: Годишен алманах "Научни изследвания на докторанти"
- Issue Year: 2018
- Issue No: 14
- Page Range: 490-503
- Page Count: 14
- Language: Bulgarian