APPLICATION OF FACEBOOK TO HIGHER EDUCATION INSTITUTIONS FOR IMPROVING COMMUNICATION OF STUDENTS AND TEACHING STAFF Cover Image

PRIMJENA FACEBOOKA NA VISOKOOBRAZOVNIM INSTITUCIJAMA ZA UNAPRJEĐENJE KOMUNIKACIJE STUDENATA I NASTAVNOG OSOBLJA
APPLICATION OF FACEBOOK TO HIGHER EDUCATION INSTITUTIONS FOR IMPROVING COMMUNICATION OF STUDENTS AND TEACHING STAFF

Author(s): Ermina Smajlović, Alma Muratović
Subject(s): Media studies, Higher Education , Present Times (2010 - today)
Published by: Интернационални Универзитет у Новом Пазару
Keywords: Facebook; communication; higher education institution;

Summary/Abstract: Social networks have changed the way students communicate, who are constantly online thanks to their mobile apps. Facebook is a social network that students in Bosnia and Herzegovina use intensively. Therefore, the subject of research in this paper is the possibility of using Facebook to improve communication between students and teaching staff. Data were collected during 2016/17. academic year at the Faculty of Economics, University of Tuzla. A total of 389 undergraduate students were interviewed in total. The research involved 11 teachers and associates of the Faculty of Economics. In doing so, by applying the t-test of independent samples, we tried to determine whether there was a difference in attitudes between students and teaching staff regarding how to use the official Facebook page.

  • Issue Year: 2018
  • Issue No: 14
  • Page Range: 56-67
  • Page Count: 12
  • Language: Bosnian