On the parceling in Russian press advertising Cover Image

O parcelacji w rosyjskiej reklamie prasowej
On the parceling in Russian press advertising

Author(s): Anna Stasienko
Subject(s): Language studies, Theoretical Linguistics
Published by: Wydawnictwo Uniwersytetu Łódzkiego
Keywords: parceling; partcellator; press advertising; Russian language; syntax

Summary/Abstract: The article deals with the phenomenon of parceling, i.e. the division of a sentence into small parts. Parceled sentence consists of a main (basic) part and a partcellator. Different types of parceled constructions used in Russian press advertising have been discussed.

  • Issue Year: 2018
  • Issue No: 16
  • Page Range: 93-99
  • Page Count: 7
  • Language: Polish