Eleven Minutes “Inactive” Break a Day Cover Image

Единайсет минути „бездеятелен“ отдих на ден
Eleven Minutes “Inactive” Break a Day

Author(s): Katerina Gadjeva
Subject(s): Anthropology, Social Sciences, Photography, Sociology, Ethnohistory, Local History / Microhistory, Social history, Modern Age, Cultural Anthropology / Ethnology, Culture and social structure , Post-War period (1950 - 1989)
Published by: Институт за етнология и фолклористика с Етнографски музей при БАН
Keywords: socialist photography; art photography; visual propaganda; socialist art; socialist culture

Summary/Abstract: The free time was one of the most important results of the political and economic changes in Bulgaria during the 1960s; it was a peculiar “reward“ for the people who had put all their strength in the hard and wearisome work typical of the previous decade. But although it was presented as “free“, the time people had after the working day or working week was not free of ideological control at all; just the opposite, there were directives, plans and norms for it as well. According to them, only the activities orientated to the physical, intellectual, spiritual and social development of the character were considered “free time“. The article interprets photographs published in some of the popular periodicals in Bulgaria by means of which ideology constructed the idea of a correct organization of the free time of the citizens of socialistBulgaria in the 1960s. The article focuses not on the documentary but on artistic images and attempts to trace the process of transformation of certain everyday practices into beautiful views “advertising“ the ideologically legitimate activities.

  • Issue Year: 2019
  • Issue No: 1
  • Page Range: 52-68
  • Page Count: 17
  • Language: Bulgarian