Considerations Regarding the Managerial Framework in Order to Ground the Strategy in a Public Hospital Cover Image

Considerations Regarding the Managerial Framework in Order to Ground the Strategy in a Public Hospital
Considerations Regarding the Managerial Framework in Order to Ground the Strategy in a Public Hospital

Author(s): Emilia Ciobanu (Bortă)
Subject(s): Business Economy / Management, Health and medicine and law, Human Resources in Economy
Published by: Editura Tehnopress
Keywords: hospital management; organisational values; quality management;

Summary/Abstract: Strategic management, able to lead a public Romanian hospital towards performance, implies a series of management decisions influenced by factors linked to both the internal and the external environment. The purpose of this study relates to the internal environment of organisations and aims to establish a framework for decision making strategy in the medium and long-term decision making process, taking into account the perceptions of the human resources in the hospital. The methodology used was the case study on a public hospital in Romania, and the technique was the content analysis of the employees' answers to the open questions pertaining to the direction of the strategy, to organisational values and strategic objectives, extracted from the questionnaire addressed to them by the hospital manager. The results of the analysis lead to a managerial framework for decision making with regards to the direction of the hospital strategy, for establishing the organisational cultural values - professionalism, collaboration, and the strategic objectives agreed upon by the hospital organisation – hospital accreditation, quality of the medical services, and modernisation. The PDCPA managerial framework is created by enriching the PDCA model that has been created following E. Deming's PDCA model, by including the Perception of Human Resources.

  • Issue Year: 2016
  • Issue No: 10
  • Page Range: 9-18
  • Page Count: 10
  • Language: English