Motivation and Control Inside Distribution Channels of Multinational and Transnational Companies
Motivation and Control Inside Distribution Channels of Multinational and Transnational Companies
Author(s): Nicolae PetreSubject(s): Business Economy / Management, Micro-Economics, International relations/trade, Economic development
Published by: EDITURA ASE
Keywords: Multinational companies; transnational companies; management; distribution channels;
Summary/Abstract: The efficient management of distribution channels used by multi-and transnational companies is a subject, among others, and their policy of motivation and incentive to participants in distribution. Both intermediaries and members of their distribution channels should benefit from incentives that motivate better in their work for achieving the objective of distribution they have. [...]
Journal: Revista de Management Comparat Internațional
- Issue Year: 10/2009
- Issue No: S2
- Page Range: 920-923
- Page Count: 4
- Language: English