The Sustainable University Cover Image

The Sustainable University
The Sustainable University

Author(s): Rodica Stefănescu, Dan Cândea, Rodica M. Cândea
Subject(s): Business Economy / Management, Higher Education , Social development, Economic development, Marketing / Advertising
Published by: EDITURA ASE
Keywords: sustainable academic performance; sustainable university; academic management; university branding; university organizational culture; academic leadership;

Summary/Abstract: The paper attempts to leverage theoretical constructs and practical ideas into conceptualizing the “sustainable university”. We propose an academic management approach that could improve the prospects for sustainability of a university’s evolution. Based on a literature review and documentary research, we researched modern trends, patterns and practices of academic management, supportive of sustainability. Like any organization, a university is a structure subjected to the pressures of change and affected by its consequences. Due to its mission and social function, a university should follow an ascending road to high performance and demonstrate staying power and lasting success. It is in this view that we investigated concepts and practices of corporate management applicable to academic management. Our paper is a first attempt to define the concept of sustainability in the academic world.

  • Issue Year: 11/2010
  • Issue No: 5
  • Page Range: 841-852
  • Page Count: 12
  • Language: English