Beyond the low-cost strategies in Indonesia of the AirAsia company Cover Image

Beyond the low-cost strategies in Indonesia of the AirAsia company
Beyond the low-cost strategies in Indonesia of the AirAsia company

How religious thinking finds this improvement?

Author(s): Teguh Sugiarto, Jamaludin Iskak
Subject(s): Economy, Business Economy / Management
Published by: EDIS- Publishing Institution of the University of Zilina
Keywords: low-cost strategy; descriptive analysis; cost efficiency;

Summary/Abstract: To deal with competition, corporations must develop appropriate and efficient strategies to ensure that in the long run the company can still survive and grow. Strategy becomes a part that must be prepared as early as possible and implemented in such a way as to ensure the continuity of corporations or companies. The strategy is not something that is formulated simply because it is asked, then never evaluated whether it is effective or not. Instead, strategies are structured to ensure that the organization can run in a predefined design.

  • Issue Year: 5/2018
  • Issue No: 1
  • Page Range: 187-190
  • Page Count: 4
  • Language: English