The Change of Attitudes Towards Business People. Analysis of Axiological Conditioning Cover Image

Zmiana postaw wobec ludzi biznesu — analiza uwarunkowań aksjologicznych
The Change of Attitudes Towards Business People. Analysis of Axiological Conditioning

Author(s): Mirosława Czerniawska
Subject(s): Business Economy / Management, Individual Psychology, Cognitive Psychology, Socio-Economic Research
Published by: Społeczna Akademia Nauk
Keywords: attitudes towards business people; Rokeach value theory; individualism – collectivism;

Summary/Abstract: The main aim of the research is a diagnosis of attitudes towards business people and to their role in economic transformation in Poland according to respondents’ value system. Surveys were conducted in 2003 (a sample of 325 students), in 2008 (a sample of 379 students), and 2013 (a sample of 368 students). It has been assumed that the percentage of respondents with positive attitude has increased and that attitudes depend on value system. The theoretical ground is based upon Rokeach’s concept, and The Value Survey of this author is used. The diagnosis is based on statements reflecting positive and negative evaluation of business people (Reykowski). The obtained results give grounds to confirm the hypothesis. In consecutive surveys positive evaluation of business people was formulated by 19,69%, 36,94% and 44,57% of respondents and the negative evaluation was formulated by 80,31%, 63,06% and 55,43% of respondents respectively. Moreover, the attitudes were connected with a particular pattern of a value system that indicates differentiation of individualism – collectivism dimension.

  • Issue Year: 19/2018
  • Issue No: 3.1
  • Page Range: 143-157
  • Page Count: 15
  • Language: Polish