Wymiary i skutki saturacji medialnej w przestrzeniach otwartych i zamkniętych na przykładzie analiz centrum handlowego Sky Tower i projektu P.I.W.O.
Dimensions and effects of media saturation in open and closed spaces. A case studies of Sky Tower shopping mall and P.I.W.O. Light Show project
Author(s): Katarzyna Kopecka-PiechSubject(s): Media studies, Theory of Communication
Published by: Wydawnictwo Wydziału Dziennikarstwa, Informacji i Bibliologii Uniwersytetu Warszawskiego
Keywords: media saturation; mediatization; space; new media
Summary/Abstract: The article is dedicated to media saturation. Firstly, it presents a discussion on the relationship between saturation and mediatization. The theoretical assumptions on media saturation are indicated here with a reference to two general types: technological saturation and mediated processes saturation. In addition to this, an analytical tool of communicative figurations is being described. Secondly, the analysis of saturation of two case studies – closed space Sky Tower shopping mall and open space P.I.W.O. Light Show project – helps to formulate methodological conclusions as well as recommendations for transdisciplinary research on media saturation going forward.
Journal: Studia Medioznawcze
- Issue Year: 63/2015
- Issue No: 4
- Page Range: 51-63
- Page Count: 13
- Language: Polish