Корпоративната социална отговорност в контекста на глобалната верига на доставки
The corporate social responsibility in the context of the global supply chain

Summary/Abstract: The main goal of the article is to reveal of corporate social responsibility as supply chain core. New theoretical approaches are presented in this area of study. Through applied corporate policies the companies are identified as well established market players in front of suppliers, subsuppliers, transport and logistic companies and their clients. In sustainable supply chains the subjects have not only rights but also obligation related to compliance with national legislation respect to human rights, labor and environmental standards in the corporate social responsibility context. Systematized empirical information reveals the positive experience of companies in Bulgaria.

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