W poszukiwaniu wartości „Personal Goodwill”
In Serach of the “personal Goodwill” Value

Summary/Abstract: Purpose – The following paper addresses the fundamental challenge of how to choose the best practice rules for identification and valuation of Personal Goodwill. Topic itself seems to be of relevance for international community of valuers since the number of research and discussion papers grows rapidly. Domestically on the other hand subject is practically not covered. Design/methodology/approach – This is a research paper built around literature review. The main aim is to collect and analyse models in use for identification and valuation of Personal Goodwill in context of business divorce and marital dissolution. The secondary aim is the evaluation of investigated models under the criteria of usefulness in domestic environment. Findings – Appropriate identification and estimation of the Enterprise Goodwill and Personal Goodwill are an important part of the valuation process for small equity companies, partnerships, and professional practice businesses. Both the academic world and practitioners agree that working out the correct and widely accepted approach to the problem of estimating the above categories will also allow for the development of acceptable solutions in the property allocation either in the context of so called corporate divorce or marital dissolution. However, no consensus has yet been achieved. Originality/value – This paper aims to present a comprehensive review of the tools available and the proposed solutions for identifying and evaluating Enterprise Goodwill and Personal Goodwill.

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