Opinion on public life as presented in parodic Youtube-videos Cover Image

Közéleti véleménynyilvánítás a youtube-os paródiavideókban
Opinion on public life as presented in parodic Youtube-videos

Author(s): Rita Glózer
Subject(s): Media studies, Theory of Communication
Published by: Medea Egyesület
Keywords: Internet; social media; YouTube; meme video; tabloidization; political deliverance; parody

Summary/Abstract: According to common sense,youngsters are more likely to turn their backs on politics. However, in my paper I would like to throw some light on the subject by introducing a new form of mediated political reflexivity on various social and cultural issues. The phenomenon works through humorous and parodistic videos which are based on remixes of popular movies, songs, talk-shows and news items and are circulating on social websites. Quite often the“actors” of these videos are “everyday celebrities” such as the homeless, the poor and the socially deprived.My hypothesis is that ridicule is a symbolic act through which youngsters distance themselves from social injustices while order is re-established. In conclusion, youngsters who tend to reject taking part in serious political acts can still make their voice heard in these videos.

  • Issue Year: IX/2014
  • Issue No: 3
  • Page Range: 33-50
  • Page Count: 18
  • Language: Hungarian