Preferencje inwestora lokowania wolnych środków w spółkach giełdowych na gruncie amerykańskim
Investor preferences deposit free measures in companies listed on the ground dollars
Author(s): Joanna Kowalska-CherekSubject(s): Business Economy / Management
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Summary/Abstract: Investor relations is the communication of information relating to the company to the financial community; analysts, investors and potential investors. It is regarded as a relatively new phenomenon, which has developed most rapidly in the USA followed by the UK. Traditionally continental European companies have been viewed as more reliant on loan rather than equity funding. However the development of increasingly important equity markets throughout Europe has led to a growth in importance of the Investor Relations function. The results confirm that many continental European companies have well established investor relations practices and the function is growing in importance.
Journal: Marketing i Zarządzanie
- Issue Year: 2012
- Issue No: 27
- Page Range: 419-426
- Page Count: 8
- Language: Polish
