TRANSGRESSIVE DRINKING PRACTICES AND THE SUBVERSION OF PROSCRIPTIVE ALCOHOL POLICY MESSAGES Cover Image

TRANSGRESSIVE DRINKING PRACTICES AND THE SUBVERSION OF PROSCRIPTIVE ALCOHOL POLICY MESSAGES
TRANSGRESSIVE DRINKING PRACTICES AND THE SUBVERSION OF PROSCRIPTIVE ALCOHOL POLICY MESSAGES

Author(s): C. Hackley
Subject(s): Substance abuse and addiction, Social Norms / Social Control
Published by: Fundacja „Oświata i Nauka Bez Granic PRO FUTURO”
Keywords: Alcohol Policy; Binge drinking; Young people; Counter-culture;

Summary/Abstract: This research makes a new contribution to alcohol policy practice and theory by demonstrating that transgression of officially sanctioned norms and values is a key component of the sub- and counter cultural drinking practices of some groups of young consumers. Therefore, policy messages that proscribe these drinking practices with moral force are likely to be subverted and rendered counter-productive. The qualitative analysis draws on critical geography and literary theories of the carnivalesque to delineate three categories of transgression: transgressions of space and place, transgressions of the body, and transgressions of the social order. Implications for alcohol policy are discussed.

  • Issue Year: 11/2015
  • Issue No: 3
  • Page Range: 192-205
  • Page Count: 14
  • Language: English
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