Competitiveness of Bulgarian Wine in International Markets Cover Image

Конкурентоспособност на българското вино на международните пазари
Competitiveness of Bulgarian Wine in International Markets

Author(s): Denitsa Pelovska
Subject(s): Social Sciences, Sociology, Social development, Economic development
Published by: Великотърновски университет „Св. св. Кирил и Методий”
Keywords: Wine; Bulgarian wine sector; Competitiveness; Major competitors

Summary/Abstract: The article presents main export markets for realization of Bulgarian wine. Attention is focused on revealing of the established trends and opportunities in these markets. The dynamic changes in exported quantities and in the size of the market shares are analyzed. Тhe main competitors of Bulgarian wine sector are established for each market individually and total for the world. Some advantages and disadvantages of the sector are established and recommendations for improving market performance are given.

  • Issue Year: 2017
  • Issue No: 2
  • Page Range: 143-153
  • Page Count: 11
  • Language: Bulgarian