21st Century “Media Diseases” in the Polish Media Cover Image

„Medialne choroby” XXI wieku w polskich środkach przekazu
21st Century “Media Diseases” in the Polish Media

Author(s): Dariusz Baran
Subject(s): Media studies, Theory of Communication, Health and medicine and law
Published by: Oficyna Wydawnicza KA AFM
Keywords: virus; flu; diseases; media; media epidemic

Summary/Abstract: Information is what the media consider that should be. Exposing certain themes makes these media (and accordingly articles they made) socially important, but it can have different backgrounds. One is to keep the audience in a sense of danger, which can be reduced by media coverage. Through the buzz and repetition of certain events, the media creates a general fear that ultimately does not go beyond the “media” dimension. Thus, information becomes a pseudo-theme, created for the internal needs of the editorial office, or for specific groups of interests. The purpose of this text is to outline a number of “media diseases” that were disproportionate to the state of emergency, and were “explained” in the Polish media after 2000. Although it’s a piece of media reality, barely, but it perfectly shows the direction in which modern journalism has gone.

  • Issue Year: XXIX/2017
  • Issue No: 4
  • Page Range: 109-122
  • Page Count: 14
  • Language: Polish