BASIC CONCEPTS AND METHODOLOGICAL PRINCIPLES OF CULTURAL ANALYSIS OF THE PROBLEM OF PROTECTION OF CULTURAL DIVERSITY Cover Image

ОСНОВНІ ПОНЯТТЯ ТА МЕТОДОЛОГІЧНІ ПРИНЦИПИ КУЛЬТУРОЛОГІЧНОГО АНАЛІЗУ ПРОБЛЕМИ ЗБЕРЕЖЕННЯ КУЛЬТУРНОГО РОЗМАЇТТЯ
BASIC CONCEPTS AND METHODOLOGICAL PRINCIPLES OF CULTURAL ANALYSIS OF THE PROBLEM OF PROTECTION OF CULTURAL DIVERSITY

Author(s): Marianna Chernysh
Subject(s): Anthropology, Culture and social structure , Globalization
Published by: Національна академія керівних кадрів культури і мистецтв
Keywords: globalization; unification and diversification; cultural invariant; cultural pattern; semantic-symbolic code; value core culture;

Summary/Abstract: The article examines the sources where to describe the effect of globalization on cultural realm specific notions are applied. The author investigates the genesis of such notions, defines their scope, application features and formulates their generalized definition. Thus, the paper is a kind of culture-glossary on modern transformation processes in the sphere of culture.