NEW TARGETS SEGMENTS FOR INSURERS Cover Image

NOI SEGMENTE TINTĂ PENTRU ASIGURĂTORI
NEW TARGETS SEGMENTS FOR INSURERS

Author(s): Marius Dan Gavriletea
Subject(s): Economy
Published by: Studia Universitatis Babes-Bolyai

Summary/Abstract: “As the Romanian EU integration come closer than ever, the insurance companies are willing to get a greater part of the local insurance market. There are a lot of ways they are applying even if some of them are not so equitable. After a middle term the success will be enhanced by the insurer that choose to play a correct card.”

  • Issue Year: 49/2004
  • Issue No: 1
  • Page Range: 55-58
  • Page Count: 4
  • Language: Romanian