ЕСТРАДА: СТИЛЬОВЕ РОЗМАЇТТЯ ВОКАЛЬНИХ ТВОРЧИХ ПОШУКІВ
Estrada: variety of styles creative pursuits

Summary/Abstract: This paper analyzes the key trends and vocal style, founders of the modern stage. Particular attention is paid to vocal art traditions characteristic of urban culture and folk motifs in Ukrainian pop song performance.Pop singing or vocal, appeared along with the formation of an active artistic traditions, typical especially for urban culture. However, with the development of urban art traditions and stylistic horizons expanded vocal performing art.Research vocal performance series devoted to the works of modern Ukrainian researchers, including N. Hrebeniuk, K. Cheremsky, A. Mironov, A. Guliyev, A. Filatov, L. Gorelik, V. Myhaylets, S. Shibneva, A. Strihar, Y. Trunez, I. Yaroshenko et al. Actually variety of performance issues and explore its genesis authors dissertation research: N. Drozhzhinа, S. Chyernikova, D. Babich, J. Lysenko.Among the features of variety performance – simplicity, accessibility, purely entertainment -oriented, and the ability to understand, even on the part of the average viewer interest and knowledge is sometimes too far from the classic conservatory education. In addition, among its characteristics can be noted first of all the possibility of storing enough light and music and words work. Despite the variety of styles of pop songs, they are characterized by almost the same setting of voice and breath.Motet – a universal genre of song performance in the form of polyphony, which originated in the thirteenth century France.Originally motets related to professional art, which was the main varieties of Western music until the middle of the XVIth century. However, the text comments are increasingly began to take risible, satirical or even erotic. Later in the motet began to appear and people's motives. These factors may also suggest motets prototype of the modern styles of pop performance.Madrigal – polyphonic vocal play mainly in strophic form that originated in the XIV century in Italy. Feature of madrigals was experimenting on a combination of music and poetry. The latter usually was a small poem lyrical content of the love- erotic connotations written freestyle.Cantata – vocal and instrumental piece for soloists, chorus and orchestra. Solemn or lyrical and epic character cantatas intended for concert performance.A characteristic feature of the song also became his romantic and lyrical focus, special Ring that of transparent plot was linked to the theme verse. Thus, the unity of music, poetry, and timbre created and create a unique chamber and even intimacy of the song directly.Overall growth in popularity of the song falls on the nineteenth and twentieth centuries.An important stage in modern jazz vocal takes. Its occurrence is associated with a fusion of African and European rhythms in the United States in the late nineteenth century. In addition, a manner of extracting sound using all opportunities to vote is variety.However, you can not avoid people's attention and vocal singing, which is also present on the stage. As pop vocal indeed combines many areas of song, folk motifs could not stay out of his attention. In addition, they, along with analyzed above styles that have developed mainly in urban music culture can be considered as one of the priorities. However, the prevalence of Ukrainian folk motifs on the stage can hardly be attributed to negative factors, as they provide its unique identity, increased intentionality, colorful melodies and more. In any case, vocal performance, including pop, cause and raise a keen interest in further research and should be one of the promising areas of research, especially within the Ukrainian art history and cultural research.

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