The Customer is Always Wrong Cover Image

The Customer is Always Wrong
The Customer is Always Wrong

Author(s): Jessica K Ulrich, Simon Pardek
Subject(s): Cultural Essay, Political Essay, Societal Essay
Published by: Přítomnost

Summary/Abstract: The negative past of Czech customer service lingers on. “The customer is always right.” This common creed, taken as a given by most Western shoppers, often fails to hold true in the customer service industry of the Czech Republic. Eighteen years after the fall of communism, the effects of a system that eliminated the motivation and necessity for courteous customer treatment still remains.

  • Issue Year: 2007
  • Issue No: 2
  • Page Range: 10-12
  • Page Count: 3
  • Language: English