NOVEL TRENDS OF USING ICTS IN THE MODERN TOURISM INDUSTRY
NOVEL TRENDS OF USING ICTS IN THE MODERN TOURISM INDUSTRY

Summary/Abstract: Our paper focuses on the analysis of the modern information and communication technologies (ICTs) employed by the modern tourism industry. We demonstrate how the needs and the scope of the tourism industry have changed over the past few decades and how important the new digital technologies have become.We discuss the phenomenon of e-tourism and discuss the importance of the new technological trends that are used both by the providers of the tourism services and the tourists and visitors. We argue that in order to keep with with the time, tourist authorities and companies should further invest into advances information technologies and broaden the scope and the offer of new digital tourism services. Several new trends like virtual reality (VR) or augmented reality (AR) might become a crucial turning point in the further development on the tourism industry.

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