Market On Social Fabric: Social Relations In ‘Free Enterprises’ Economy Cover Image

Market On Social Fabric: Social Relations In ‘Free Enterprises’ Economy
Market On Social Fabric: Social Relations In ‘Free Enterprises’ Economy

Author(s): Muhammad Rehan Masoom
Subject(s): Media studies, Business Economy / Management, International relations/trade, Financial Markets
Published by: Naučno društvo za promociju i unapređenje društvenih nauka AKROASIS
Keywords: Market; Free Enterprise Economy; Mass Media; Trade; Social Relations;

Summary/Abstract: This paper investigates some major concepts across the ‘Social Sciences’ and ‘Business Studies’ to explain the complexities to form the social relations in the market driven economy. The market, as a complex dynamic of integrating the activities of buyers and sellers, has evolved itself to the most dominant global force that regulates almost all major features of social existence in the era of globalization. It manifests itself through mass media to shape people’s perception. The study argues that more of the social institutions like family, religion, and politics lose its authority over people’s lives, and market becomes stronger.

  • Issue Year: 4/2015
  • Issue No: 8
  • Page Range: 553-568
  • Page Count: 15
  • Language: English