Information resources of a press service Cover Image

Информационные ресурсы пресс-службы
Information resources of a press service

Author(s): Julija Burowa
Subject(s): Media studies, Theory of Communication
Published by: Uniwersytet Jana Długosza w Częstochowie

Summary/Abstract: Public space seems to be an important element of human society where different information trends permanently circulate. Within public space there exist various subjects promoting their interests and goals. One of pivotal priorities for these subjects is promotion of themselves in terms of competition owing to their press services acting as their defendants. This article envisages information resources of a press service as a universal component of its existence through which a press service creates a dialogue between a subject and society. Following it, the author investigates the main content priorities of a press service and tends to build up frameworks of its effective work.

  • Issue Year: 2012
  • Issue No: 21
  • Page Range: 189-200
  • Page Count: 12
  • Language: Russian
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