Identifying Motivational
Factors within a Multinational Company Cover Image

Identifying Motivational Factors within a Multinational Company
Identifying Motivational Factors within a Multinational Company

Author(s): Daniela Brăduţanu
Subject(s): Economy
Published by: Editura Universitară Danubius
Keywords: Extrinsic motivation; intrinsic motivation; Maslow’s pyramid; motivational factors

Summary/Abstract: The aim of the study is to identify the main motivational factors within a multinational company. The first objective is to identify work functions, formulated on Abraham Maslow’s pyramid, following the identification of the key characteristics that motivate an employee at the workplace and last, but not least, the type of motivation that employees focus, intrinsic or extrinsic. The research method targeted a questionnaire based survey, including various company employees and an interview with the manager. The results confirmed that in Romania, employees put great emphasison extrinsic motivation, a certain income and job security being primary. These results have implications for managers that in order to effectively motivate staff, first, must know their needs and expectations. To identify the main needs and motivational factors we had as a starting point Maslow's pyramid.

  • Issue Year: 7/2011
  • Issue No: 4
  • Page Range: 219-226
  • Page Count: 8
  • Language: English