ПРИЛОЖЕНИЕ НА КОНТРОЛИНГ КОНЦЕПЦИЯТА, КАТО СЪВРЕМЕНЕН УПРАВЛЕНСКИ ИНСТРУМЕНТ
THE APPLICATION OF THE CONTROLLING CONCEPT AS A MODERN MANAGEMENT TOOL

Summary/Abstract: Effective governance is a major challenge for today’s managers. The management process is a dynamically changing phenomenon that is dependent on many and varied factors and influences. The controlling concept is a dynamic tool that can comprehensively optimize the management of all hierarchical levels in various governance structures.

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