Facebook Usage by Mayors in Central and Southeastern Europe
Facebook Usage by Mayors in Central and Southeastern Europe
Author(s): Milica Vučković, Domagoj BebićSubject(s): Media studies, Governance, Communication studies, Politics and communication
Published by: Fakultet političkih znanosti u Zagrebu
Keywords: e-democracy; Facebook; online engagement; local governance; social media networks;
Summary/Abstract: The ever increasing rise of social media network users consequently leaves a mark on political communication. While social media tools are already adopted in political marketing, primarily in election campaigning, governments are still new in using s
Journal: Medijske studije
- Issue Year: 4/2013
- Issue No: 8
- Page Range: 32-44
- Page Count: 13
- Language: English