Fantasy Pitching Cover Image

Fantasy Pitching
Fantasy Pitching

Author(s): Robert Faff, Searat Ali, Muhammad Atif, Matthew L. Brenner, Hasibul Chowdhury, Leelyn Crudas, Alison Joubet, Ihtisham Malik, Lin Mi, Vinu Nagar, Tim Pullen, Manuel Siegrist, Steve Smythe, Jeff Stephenson, Beile Zhang, Kun Zhang
Subject(s): Accounting - Business Administration
Published by: EDITURA ASE
Keywords: Pitching Research; Fantasy Pitching; PhD Student Exercise; Research Group-work Exercise

Summary/Abstract: This paper outlines a fantasy research pitch exercise conducted in a PhD course at the University of Queensland. Using Faff’s (2015, 2017) pitching research template, students attending the course were asked to engage in a group exercise to pitch a “fantasy” research topic. While the final exercise was completed in a 90-minute timeframe (60 minutes of brainstorming, followed by 30 minutes of reporting back to the full group), the cohort had already been exposed to 5 x 90 minute sessions of related material over the weekend PhD module. Three groups of five were formed and they pitched three “fun” (or nonsense) topics: (a) Teenage Mutant Ninja Turtles: Impact on Society; (b) Wipe-a-Baby; (c) Quality of Dairy Products: The Happiness of the Cow Does Matter.

  • Issue Year: 16/2017
  • Issue No: 2
  • Page Range: 360-379
  • Page Count: 20
  • Language: English