The Relationship Between Job-Related Burnout and Job Satisfaction in Personal Selling Cover Image

The Relationship Between Job-Related Burnout and Job Satisfaction in Personal Selling
The Relationship Between Job-Related Burnout and Job Satisfaction in Personal Selling

Author(s): Dragan Benazić, Erik Ružić
Subject(s): Business Economy / Management, Financial Markets, Human Resources in Economy, Business Ethics
Published by: Sveučilište Josipa Jurja Strossmayera u Osijeku, Ekonomski fakultet u Osijeku
Keywords: Job burnout; job satisfaction; personal selling; salesperson;

Summary/Abstract: Job burnout is a multidimensional construct that has been linked to a number of negative consequences among which decreased job satisfaction plays an important role. Burnout frequently occurs in client-centered professions, such as the sales profession. There is little research focused on this issue in the sales field, especially outside the USA. The main aim of this paper is to investigate the influence of three burnout components of job satisfaction among salespeople. Present research suggests that emotional exhaustion and personal non-accomplishment negatively influence job satisfaction among salespeople, whereas depersonalization does not.

  • Issue Year: 26/2013
  • Issue No: 1
  • Page Range: 83-91
  • Page Count: 6
  • Language: English