Ідентифікація релевантних чинників розвитку молокопереробних підприємств Київської області
Identification of Relevant Factors of Dairy Enterprises of Kyiv Region
Author(s): Vlada ShymkoSubject(s): Marketing / Advertising
Published by: Altezoro, s. r. o. & Dialog
Keywords: marketing; marketing environment; questionnaire;survey;
Summary/Abstract: The paper analyses marketing research of a modern enterprise, outlines the main features of the external and internal environment. The article presents the description of research of marketing environment on the example of dairy enterprises, conducted through questionnaires.
Journal: Traektoriâ Nauki
- Issue Year: 2/2016
- Issue No: 12
- Page Range: 33-39
- Page Count: 7
- Language: Ukrainian