Gyermekirodalom és médiumai
Childrens' literature and its media

Summary/Abstract: The paper discusses the problem of choice among the products of children’s culture and identifies the media through which these products can be accessed. The structure of popular websites about children’s literature and the advertising strategies of major publishers are also discussed. The author adopts a functional approach towards children’s books and presents the diversity of situations and functions when a family interacts with children’s culture.

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