Političeskie tehnologii i ih primenenie
Political technologies and their application

Summary/Abstract: One of the current problems in the management of post-socialist countries are the ways and methods of use of political marketing. An important part of the structure of the discipline, taking into account the specificities of the countries of Eastern Europe, is the so-called action political technology. The article proposes an analysis of the definition, characteristics and types of the basic features of these technologies, showing their manipulative nature and the ability to influence the mass media to raise public awareness in the young democracy.

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