Mobile Banking as an Innovative Channel of Access to Banking Services Cover Image

Bankowość mobilna jako innowacyjny kanał dostępu do usług bankowych
Mobile Banking as an Innovative Channel of Access to Banking Services

Author(s): Piotr Bolibok, Anna Matras-Bolibok
Subject(s): Economy
Published by: Towarzystwo Naukowe KUL & Katolicki Uniwersytet Lubelski Jana Pawła II
Keywords: mobile banking; innovations; ICT

Summary/Abstract: The aim of the paper is to present the evolution of innovations in mobile banking with a particular regard to the issue of security of this channel of access to banking services. The discussion was based on domestic and foreign reports on mobile banking market. The conducted analyses indicate that cluster of innovations forming the modern mobile banking has a potential to change the relations between banks and their clients forever. These changes regard not only elimination of time and space barriers of banking operations, but also the use of personal character of mobile devices for realisation of banks’ marketing strategies. Though these solutions mobile banking has an ability to decrease significantly its distance from the other channels of access to banking services. The risk resulting from numerous threats to the users of mobile banking can be effectively mitigated by modern technical solutions and obeying the elementary security rules.

  • Issue Year: 42/2014
  • Issue No: 2
  • Page Range: 7-22
  • Page Count: 16