The digitization of regional centers of Polish Television Cover Image

Cyfryzacja ośrodków regionalnych TVP
The digitization of regional centers of Polish Television

Author(s): Magdalena Różycka
Subject(s): Economy
Published by: Wydawnictwo Uniwersytetu Jagiellońskiego
Keywords: regional centers of public television; digitization; the digital divide; subscription

Summary/Abstract: The digitization of television signals in Poland is presented as one of the most important achievements of the media in recent years. The purpose of this publication is to present the opportunities and risks of digital technology at the regional level. The process of digitization has not resulted in a wider range of regional public television programming. After launching of Regional Television Centers, their dedicated band time lengthened by one hour. Money from the subscription only secure the production of about 40% of programs of the channel and are mostly news programs and current affairs. Other are provided with money from sponsors. In fact, digitization creates only a potential, does not give the guarantee that it will be used as financing is crucial for stable funding system. An example of the foregoing is Regional Television Katowice.

  • Issue Year: 2/2014
  • Issue No: 1
  • Page Range: 51-64
  • Page Count: 14
  • Language: Polish