THE IMPORTANCE OF COMMUNICATION IN ORGANIZATIONAL CHANGE PROCESS Cover Image

THE IMPORTANCE OF COMMUNICATION IN ORGANIZATIONAL CHANGE PROCESS
THE IMPORTANCE OF COMMUNICATION IN ORGANIZATIONAL CHANGE PROCESS

Author(s): Petrescu Ramona
Subject(s): Economy
Published by: Editura Universitaria Craiova
Keywords: communication; change; change process; resistance to change; change management

Summary/Abstract: Change is one of the "constants" of our world, and is universal; in fact is a natural process. Therefore, the change might be seen as a necessity, and moreover, as a process with potential of adaptation and development for each person, organization, society, and one of the most important factors that differentiate a well implemented change and a bad implemented change are quality, quantity and adequacy of disclosure made.

  • Issue Year: 2011
  • Issue No: 16
  • Page Range: 81-84
  • Page Count: 4
  • Language: English