Influenţa programului operaţional regional asupra dezvoltării serviciilor turistice
The influence of the operational program regional on the touristic services development

Summary/Abstract: Due its geographic position, Romania has an important touristic potential with a great natural resources, diverse and harmonious placed all over Romanian territory, which give the possibility of developing a great range of tourism forms, varying from the classic ones (mountain, cultural, maritime) to the new ones such as rural tourism, ecotourism or adventure tourism. Regional Operational Program, through the Priority Axis Number 5, focuses on valuing and promoting cultural and natural touristic resources and on developing touristic infrastructure with some expected effects: rising the business opportunities of Romanian regions, development of local economy, creating new jobs. ROP will finance the regions with a touristic potential, both rural and urban, regions which are recognized by UNESCO and are included in the world cultural patrimony, all these made according to Romanian legislation. The creation, development and modernization of touristic infrastructure will take the form of enhancing quality standards of accommodation places such as hotels, motels, alpine huts, boat cabins etc., and the complementary services of amusement places too. The promotion of touristic potential and the developing of necessary infrastructure is a general objective which translates into the need that Romania became an attractive touristic and business destination. This objective is concordant with the strategy of durable development of touristic products and in some aspect is based on using the Internet in reservation and promotions services (E-tourism).

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