Prikaz knjige: Kotler, P.: Kotler o marketingu: Kako stvoriti, osvojiti i gospodariti tržištima
Book review: Kotler, P.:
Author(s): Mario PepurSubject(s): Essay|Book Review |Scientific Life
Published by: CROMAR (Hrvatska zajednica udruga za marketing) i Ekonomski fakultet Zagreb
Keywords: marketing
Journal: MARKET/TRŽIŠTE
- Issue Year: 19/2007
- Issue No: 1
- Page Range: 137-139
- Page Count: 1
- Language: Croatian