ОРГАНИЗАЦИОНА СТРУКТУРА КАО ОСНОВ КОНКУРЕНТНОСТИ ОРГАНИЗАЦИЈЕ У УСЛОВИМА ГЛОБАЛИЗАЦИЈЕ
ORGANIZATIONAL STRUKTURE AS A BASIS OF ORGANIZATION COMPETITIVENESS IN THE CONDITIONS OF GLOBALIZATION

Summary/Abstract: Globalization as one of the key tendencies of the world contemporary history represents a condition of survival and successful funcioning of the increasing number of organizations today (so called globally-oriented organizations). Success of globally-oriented organization depends, a great deal, on its structure and its operation design. There is a wide range of organizational forms available to an organization integrated in global operations. The aim of this paper is to point out adequate structural arrangements by means of which an organization is integrated into global operations or it, on the other hand, functions successfully on the global level.

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