Supermarket
Supermarket
Author(s): Dan BărbulescuSubject(s): Anthropology
Published by: Muzeul Ţăranului Român, Editura Martor
Keywords: postcommunsim; transition; trade; supermarket; marketing strategy; shopping;
Summary/Abstract: In September 1996, when I got the job here, Metro was the first supermarket in Romania. Until then there had been only … the Mega Image in Lizeanu Street. It had opened a year before. It was awfully crowded there too, people were crammed up inside because it was something new … Still, there wasn’t much difference between a supermarket and a regular grocery store. But Metro was something completely new.
Journal: Martor. Revue d’Anthropologie du Musée du Paysan Roumain
- Issue Year: 2005
- Issue No: 10
- Page Range: 165-166
- Page Count: 2
- Language: English