CURRENT RETAIL MARKET OF ROMANIAN.INSIGHTS TO IMPROVE OF MANAGEMENT TRADE COMPANIES  Cover Image

CURRENT RETAIL MARKET OF ROMANIAN.INSIGHTS TO IMPROVE OF MANAGEMENT TRADE COMPANIES
CURRENT RETAIL MARKET OF ROMANIAN.INSIGHTS TO IMPROVE OF MANAGEMENT TRADE COMPANIES

Author(s): Georgiana Lavinia Tănăsoiu
Subject(s): Economy
Published by: Editura Eurostampa
Keywords: trade companies; traditional trade; modern trade; social responsibility

Summary/Abstract: Today we speak of an extraordinary dynamics, climbing or falling surprising that amid the crisis was felt in full for most players of this market. Success depends on trade firms directly, the confidence that a given community they serve customers, authorities, media and partners. This process must be integrated into company management by providing an effective dialogue conducted with different audiences whose profiles are becoming more complex

  • Issue Year: XVI/2010
  • Issue No: 16
  • Page Range: 968-976
  • Page Count: 8
  • Language: English