A JÖVŐ TURIZMUSA, A TURIZMUS JÖVŐJE – VÁLLALKOZÓI PROGNÓZIS KUTATÁS A DÉL-DUNÁNTÚLI TURISZTIKAI VÁLLALKOZÓK SZEMSZÖGÉBŐL
THE TOURISM OF THE FUTURE, THE FUTURE OF TOURISM – A FORECASTING STUDY FROM THE PERSPECTIVE OF TOURISM ENTREPRENEURS IN SOUTH TRANSDANUBIA

Summary/Abstract: In our study, we tried to assess the future challenges and trends of tourism by interviewing entrepreneurs and employees of the South Transdanubian region involved in tourism activities. Accordingly, in the framework of the GINOP-5.3.5-18-2019-00104 project, we conducted a questionnaire survey in the autumn of 2020 among the managers and employees of tourism-related companies in the South Transdanubian Region, in which we asked about the operational challenges of the companies and their opinions on the future of domestic and international tourism. The questionnaire was based on a total of 20 groups of questions, asking about the profile of the company and the main areas affecting tourism today and in the future. This study presents the responses to our questionnaire of the representatives of the 200 tourism-related companies in South Transdanubia that we contacted.

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