Розвиток Smart-адміністрування у формуванні антикризової стратегії транспортних підприємств
Development of Smart Administration in the Formation of an Anti-Crisis Strategy of Transport Enterprises

Summary/Abstract: The purpose of the article is to substantiate the theoretical and applied foundations of the development of smart administration in the formation of an anti-crisis strategy of transport enterprises under conditions of an unstable external environment. The relevance of the study is determined by the intensification of crisis phenomena in the transport sector caused by war-related risks, disruption of logistics chains, infrastructure constraints, and rising costs, which necessitate the implementation of innovative management approaches. The article examines the essence of anti-crisis management as a comprehensive system of managerial decisions aimed at preventing and overcoming crisis phenomena, as well as ensuring the stability of enterprise functioning. The expediency of integrating smart administration as a modern management paradigm based on digital technologies, analytical systems, and automated business processes is substantiated. A structural and logical model for the formation of an anti-crisis strategy of a transport enterprise is proposed, which includes the stages of crisis diagnostics, digital monitoring, analytical data processing, decision-making, and implementation control. The role of digital tools, including ERP, BPM, and BI systems, as well as Big Data methods and scenario modelling, in improving management efficiency is determined. The results of the study demonstrate that the implementation of smart administration contributes to increasing the adaptability and resilience of transport enterprises, reducing decision-making time, improving forecasting accuracy, and optimizing resource utilization. It is substantiated that further research should focus on the development of methodological approaches to assessing the effectiveness of smart administration, as well as on mechanisms for overcoming barriers to its implementation, particularly in terms of digital maturity and human resource capacity.

• Details
• Contents