Uniwersa alternatywne – wizerunki Karola Nawrockiego i Rafała Trzaskowskiego w „Gazecie Wyborczej” i „Gazecie Polskiej Codziennie”
Alternative Universes – Images of Karol Nawrocki and Rafał Trzaskowski in “Gazeta Wyborcza” and “Gazeta Polska Codziennie”

Summary/Abstract: The article presents how two newspapers with different worldviews present the candidates for the office of President of the Republic of Poland in 2025. The study examined the images created of the politicians who achieved the best results after the first round of voting – Rafał Trzaskowski and Karol Nawrocki. The analysis covered two national daily newspapers: “Gazeta Wyborcza” and “Gazeta Polska Codziennie”, specifically their issues published between 5 May and 1 June 2025. The article puts forward two research hypotheses concerning the expression of sympathy for a particular candidate and a critical attitude towards his competitor, as well as the number of articles devoted to them. Quantitative and qualitative methods were used in the research.

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